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I am Paul Roach, Perth's #1 Business Coach and the author of Smarter Business Stronger Cashflow. My passion is helping business owners create consistent, stronger cashflow by working smarter in their business, not harder.
Over the years, I have coached and mentored hundreds of business owners, showing them how to build long-term profit and surplus cash reserves that fuel growth and lifestyle freedom. What sets me apart is my ability to "see business numbers in 3D"—to identify the ripple effect of small changes over time and turn financial complexity into practical, confident decision-making.
My career started in a pulp and paper mill that was losing $0.5 million every week. Working through the numbers to turn it around taught me one of my most important lessons: financial clarity drives growth. Since then, I have bought, built, and sold businesses of my own, taught at the tertiary level, and built proven strategies that business owners across industries rely on.
A big part of my story is personal, too. After a heart attack revealed an abnormal heart condition, I doubled down on my mission: helping others build businesses that create both wealth and the freedom to enjoy life. Outside of coaching, I am a husband, a proud dad to three daughters, a lover of music (I have even played in a band or two), and someone who always has a book on the go.
When I work with business owners, I bring straight-talking strategy, lived experience, and a passion for seeing them succeed—not just in business, but in life.
I am dedicated to helping high-level executives and entrepreneurs unlock their true potential. My passion lies in guiding leaders to cultivate resilience and presence, enabling them to thrive both personally and professionally.
With years of experience as a trusted confidante to top executives, I have witnessed the profound difference between those who merely navigate their roles and those who lead with authenticity and purpose. My approach focuses on developing the right routines, behaviours, and mindsets that drive success and fulfillment.
Before stepping into the coaching world, I honed my skills in the discipline of professional dance, where I learned the importance of performance under pressure. This unique background informs my coaching methodology, blending personal growth with professional mastery.
A pivotal moment in my journey was discovering the power of resilience through my own challenges. I have rebuilt my life from the ground up, and it is this experience that fuels my commitment to helping others show up fully in every aspect of their lives.
When I work with clients, I bring a blend of insight, authenticity, and a genuine desire to see them succeed—not just in their careers, but in life. Outside of coaching, I am an advocate for personal growth, a lifelong learner, and someone who believes in the transformative power of leadership. Together, we can embrace your potential and lead with confidence and purpose.
